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Jacks' Awards $1,000 at 16th Annual Biscuit Bakeoff

Published Feb. 7, 2014

JACK’S AWARDS $1,000 BISCUIT AT 16TH ANNUAL BISCUIT BAKEOFF

BIRMINGHAM, Ala. – In a company where more than 120 restaurants across four states sell approximately 30 million made-from-scratch biscuits a year, Kayla Nash reigns as this year’s Jack’s Grand Champion Biscuit Maker.

The 16th Annual Biscuit Bakeoff, held on Feb. 6, brought Hanceville’s Regina Nix, Centreville’s Kayla Nash, and Asheville’s Vickie Lemons together as area finalists to compete for the $1,000 grand prize.

Leading up to the Company Bakeoff, finalists had to win a series of bake-offs, starting with their own stores. The winners from each store then competed in the Area Bakeoff, where 24 finalists were chosen to compete in the Regional Bakeoff. It was there that Nix, Nash and Lemons qualified for the Company Bakeoff.

While each finalist came from different backgrounds, one common denominator was youth. Nix, Lemons and Nash have each worked at Jack’s for less than two years, with Nash having begun baking less than a year ago.

“I’m proud of myself because I never thought I’d have the opportunity to do something like this.”

Nash planned to buy a refrigerator with her winnings and looked forward to sharing the title with her store.

Event judges said that this year was among the hardest for choosing a winner. Veteran judge WBRC Fox6 Good Day Alabama anchor Jeh Jeh Pruitt agreed that each biscuit was consistent with Jack’s ideal biscuit, internally named the “hero” and characterized by the height and diameter of the biscuit, the consistency of color on the pan and of course great taste.

“This is one of the most fun events that I always love to be a part of,” said Pruitt. “It’s always tough because all of the biscuits taste great, but there can only be one winner and I’m proud for her.”

Acknowledging the overwhelming excitement around the event, Jack’s CEO and Owner Benny LaRussa explains the real reason why the event continues to be a success.

“The Biscuit Bakeoff reinforces product consistency across the region,” said LaRussa. “How many times have you visited a restaurant that’s great, but you’re disappointed when it’s not as great the next time you visit.  While this event is lighthearted and fun, the focus remains trying to be consistent all of the time. Our customers know what to expect when they come to Jack’s – mainly a friendly smile and friendly service.”

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About Jack’s Family Restaurants, Inc.

Jack’s Family Restaurants, Inc. was started in 1960 in Homewood, Ala. The restaurant specializes in burgers, crinkle-cut fries and hand-dipped shakes. Jack’s has more than 120 stores across the Southeast- with locations in Alabama, Tennessee, Mississippi and Georgia. Since 1960, many things have changed in our world, but one thing has remained the same: Jack’s is still serving up great food, with a smile.